SEO and Plagiarism (A complete guide to the understanding of the inter-relationship between both): On hearing the term ‘SEO’ or search engine optimization, there is a chance to hear about related terms like tags and link building, all of which impacts the rankings with major search engines. Just as links, images, headlines, title stags and meta-descriptions are vital for any SEO firm, so is the originality of the content. In the cyber environment, almost everything undergoes rapid transformation excepting content, which is glorified, or to be exact, oversold.
Search engines are constantly on the lookout for scanning keywords. So if you possess richness in the keywords you use for your content, it is quite obvious that your search engine rankings will improve. Sadly content theft has spread like wild fire in the online world with the result that many companies have been reproducing copied versions of the original content on the net. This issue of plagiarism has perpetrated to such a level that tackling it has become difficult. But for all the SEO firms, this is important to remember that once a plagiarized material makes it entry to the scene, search presence is quite a distant dream and reputation of the blog site is at stake.
Plagiarism- A dangerous adversary to SEO professionals and firms
Not many are aware but SEO techniques rest on quantity and not quality. Every moment numerous articles need to be churned out and that too at speeds that can give other competitive firms a run for their money. For larger firms that have the onus of outsourcing quite a number of writers to procure to their client’s needs, it is imperative to ensure that the content produced is original. With plagiarized articles, a company’s rank takes a backseat as it fails to live upto its expectations. Besides, by not producing unique content, the SEO firm forsakes its professional integrity.
It is not uncommon to find entrepreneurs holding a certain belief as copy-paste work in fragments from others sites are not derogatory. There are others who feel extracting parts of content and blogs from certified websites is justifiable. Whether you take a part or the whole, it is plagiarism after all and in whichever way it is manifested, it is a serious offense.
Penalty for plagiarism by law
Similar content is precarious and contaminates its quality, which in turn affects the web platform and other sites relying on it. It is important you understand what actually duplicity is and what should actually be passed by these engines. No site gets penalized with pages that have repetitive write-ups of a certain page till the time they fall in the same section or have some relational aspects. However, using cloned content deems the site irrelevant and can face really trying times during the screening process.
In such situations, the first thing will be relegating the spam site from the rank and worst of all, the hefty charges that the site is bound to face.
Search engine filters to strain duplicate content
It makes complete sense that individual SEO experts as well as firms have adopted the process of checking content for plagiarism to eliminate duplicity in content and ensure that the process is executed before the distribution phase begins. Contents mostly get scrutinized through multiple layers to check that they are free from any form of plagiarism. First, there are spiders who determine the content originality. Before indexing, some are removed and during the query processing, the last of all the duplicate materials are extracted out finally.
Alternatively, you can consider informing Google about this grave issue and take proper legal steps with the help of your copyright lawyer against the concerned site’s webmaster.
- Author Bio: Wesley Pull is a blogger, writer and internet activist who always fights for unique content and uses http://
contentplagiarismchecker.com/ to check for plagiarism.